The Federation of European Risk Management Associations (FERMA) represents the risk management profession on a European level, counting nearly 4,800 risk managers.

The association provides the means of coordinating risk management and optimizing the impact of these associations in Europe.

Every two years, Ferma organizes a major event, inviting the risk manager’s community to discuss the issues of the sector and bringing experts, professionals and lecturers together. Each event takes place in a different European city, with a different main topic and identity. About 1,500 people participate in this important seminar.

“Aim the future – Entering a new dimension in risk management” was the slogan of the 2019 Ferma seminar. Based on this topic, I developed a strong and catchy concept combining ideas such as movement, moving forward, anticipation, target and future. We wanted to avoid a too literal representation of the future and what will be at stake, this being too common and not very engaging.

I created the main visual by combining traditional photography and 3D rendering. A risk manager (male for the brochures, female for presentations and stage design) firmly approaches a neon / 3D type portal representing new technologies and the future in general. This visual is reinforced by a reworked typography, light and contemporary, consistent with the theme.